Day: October 21, 2021

Technology Business

5 Technology Trends in the Hospitality Industry

Big hotel chains understood the benefits of technologies in hospitality industry and adopted hotel management systems years ago. Unfortunately, they can’t rest on their laurels for lon. The following tech advancements will shape the hotel industry in 2022 and beyond.

5 Technology Trends in the Hospitality Industry

Guest Apps

Guest mobile applications empower hotel visitors to make the most of their time in various ways. These apps improve the end-to-end customer journey from hotel discovery and booking through the point of their arrival to check-out and social media communication. Here are the most common features of guest mobile apps:

  • Optimized booking
  • Mobile check-in
  • Contactless keys for room access
  • Invoicing and check-out
  • Ordering room service
  • Placing housekeeping or maintenance requests
  • Accessing special offers and information
  • Adding preferences
  • Creating user profile
  • Accessing a loyalty program

A hotel mobile app works on both sides: for guests and hotel staff as well. Typically, it integrates with a hotel management system and addresses one-off customer requests to hotel personnel. Moreover, it accumulates a substantial amount of user data hoteliers can use to level up hotel services.

Personalized Experience

This feature is rather a component of a mobile guest app or a website than a standalone tool. It can be as simple as providing options for a hotel stay, such as baby cribs, drinks in the mini bar, extra pillows, and others. But if you want to play big, bet on big data.

Every time customers log in using their social media accounts, you get access to their personal information. You know what they like, how many children they have, what’s their dog’s name, and where they spent their last vacation. All this data allows you to personalize a hotel stay according to your guests’ preferences.

But hold on, there’s more. Your guest app and website can also gather user data and transfer … Read more

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